What makes Sleek, sleek?

Our culture

At Sleek, we believe in the values of Simplicity, Loyalty, Entrepreurial, Excellence and Kindness. 

We are proud to be an equal opportunity employer and pride ourselves for the diversity in our workplace. We champion inclusivity in the workplace and beyond, and strive to create a culture that supports and values our employees, stakeholders and clients alike.

Our mission

We believe in companies being a force for good. Hence, our company is on a mission. We’re committed to our social and environmentally conscious initiatives such as our carbon neutrality programmes and digitizing all our business operations to reduce our paper and ink wastage.

Australian Leadership Team


Anton Stanish

Country Head - Sleek AU​

Anton has over 15 years experience in online platforms and operating eCommerce businesses in Australia and throughout Asia. He was the General Manager of the highly successful Stayz.com.au holiday rental marketplace for many years, and also led Expedia's holiday rental business team throughout APAC. He is excited to be back at the start of another online venture with so much opportunity to deliver outstanding customer value.


Laura Crennan

Accounting Manager - Sleek AU

Leading a team of passionate bookkeepers and accountants. Laura is a qualified Chartered Accountant, and since graduating with a Bachelor of Commerce, Accounting and Finance from the University of Sydney, has accumulated nearly 10 years of global accounting experience at PWC, Kingfisher and Unilever, before joining the Sleek team early in 2021.

Meet the team behind Sleek

Sleek makes the lives of entrepreneurs and investors easier – taking the paperwork hassle so you can hustle better.

We are the SMEs’ operating system, helping you to incorporate companies in Singapore, Hong Kong and Australia, and manage your governance, accounting and tax compliance online. Incorporate a company 100% remotely, file requests to your company secretary 24/7, sign documents digitally with our eSignature platform SleekSign and manage your company through our secure online portal.

We started these services in Singapore in 2017, and expanded into Hong Kong in 2019, because we were frustrated at how slow and paper-based the incorporation and company registration process was. We want you to supercharge your business and empower your business operations, so you can focus on what you do best – excelling in your passions and profits.

Since our launch, we have worked with thousands of happy companies in Singapore, Hong Kong and now Australia.

We are an ACRA-certified Filing Agent, member of the Singapore Corporate Secretary Association, and an affiliated with the Institute of Singapore Chartered Accountants.

In Australia we are a registered ASIC Agent, and our registration for the Tax Practitioners Board (TPB) is pending.

Leadership team


Julien Labruyere

CEO & Co-founder

Julien has over 10 years experience in sales and management for technology companies in Europe and Asia. He started his career at Silicomp that was acquired by Orange Business Services. Julien then started and lead the APAC business for a Swedish Mobile Enterprise Application Platform startup Appear Networks.


Adrien Barthel

CGO & Co-founder

Adrien manages the sales, marketing and expansion operations. Prior to this role, Adrien spent six years in the eCommerce space as CMO with Luxola (Sold to the LVMH Group in 2015) and the Carrefour Group. Curious by nature and avid networker, Adrien co-founded the French Tech Network in Singapore, gathering 800+ members and 100+ companies.


Eric Barbier​

Board Member

Eric is the founder of TransferTo, the global mobile payment network interconnecting financial institutions, merchants and mobile operators in Emerging Markets. Eric founded TransferTo in Singapore in 2006, and it has been acquired by Ieading payment solutions provider, Ingenico. Before TransferTo, Eric co-founded Mobile 365, the global mobile messaging hub.


Martin Crawford

Board member

Martin has just retired from his office of CEO at Vistra. As CEO, Martin built Vistra Group from small regional player to global #3 in the trust, fiduciary and corporate services industry. In 9 years he expanded Vistra’s geographic reach from 5 countries employing 300 staff to 46 countries with over 4,100 staff, building equity value from $180M to $1.4B. Martin holds a MBA from IMD in Switzerland.


Pierre Lorinet​

Board member

Pierre Lorinet is currently a non-executive Director of Trafigura Group Pte Ltd and Puma Energy Holdings Pte Ltd. Prior to this, he was Chief Financial Officer and Managing Director (Asia-Pacific region) for Trafigura Group until September 2015, and Managing Director (Asia-Pacific region) in August 2012. He is also an independent non-executive Director and Chairman of the Audit committee of Cofco International Limited since July 2017. He holds other non-executive directorships with, amongst others, Enterprise Singapore, Cocoon Capital Partners Pte Ltd, SensorFlow Pte Ltd, Delair and the National Art Council of Singapore. Pierre joined Trafigura in 2002 and assumed the role of CFO and board director in January 2007.

Don't listen to us - listen to our customers.

The highest rated corporate services company

Sleek is rated miles ahead of its competitors in Singapore! Our customers love to recommend us to their family and friends.



Net Promoter Score



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